Scripps Networks Uses Mule ESB for Media Asset Management

Scripps Networks has selected the Open Source Mule ESB to provide SOA infrastructure that supports a media asset management system across Internet and CATV assets.

Tags: Networks, Media, Scripps Networks, Media Asset Management, SOA Infrastructure, Mule ESB, Business,

Scripps Networks has selected the Open Source Mule ESB to provide SOA infrastructure for a new media asset management system, MuleSource reports.
Scripps Networks is a division of The E.W. Scripps Company, and is comprised many popular cable TV and online media brands, including HGTV, Food Network, DIY Network and Fine Living Network and Great American Country music. Scripps complements its on-air programming, seen in some 170 countries, with an array of broadband video, social media areas and e-commerce components on companion Web sites that attract more than 18 million unique visitors each month, according to a statement.

To manage this complex network of media content, Scripps created an SOA infrastructure based on the Mule ESB that gives the company's IT staff the flexibility and agility to meet the converging needs of the media business, as well as handle potential system errors.

In specific, Scripps Networks used Mule ESB and associated management tools as the foundation for its SOA-based media asset management process, As a result, Scripps Networks can better handle the increasing proliferation of content sources, media formats, and delivery channels, where the same program might air on the standard definition HGTV channel as well as the high definition HGTV-HD before being streamed to the Web site.

"Mule allows customers like Scripps Networks to build a modular and flexible SOA infrastructure even where the business logic might reside in legacy systems and third-party applications," said Ross Mason, CTO and co-founder of MuleSource, in a statement. "Our open and lightweight architecture coupled with MuleSource's powerful enterprise-class monitoring and management tools allow customers to scale easily without the high cost and vendor lock-in of proprietary products."

By exposing application functionality as services and assembling them in a loosely coupled way, Scripps Networks' infrastructure can accommodate frequent business process changes while saving money on development and maintenance, Mason added.