Master Data Management (MDM) initiatives come complete with complex requirements and strategic value to your information supply chain. Outlining your roadmap and gathering your requirements are one hurdle, dynamically adapting your MDM initiative is another. In a nutshell, planning is key. Wouldn’t it be helpful if someone minimized the time to value of the project and reduced the risk of implementation along the way? IBM is doing just that.

Join industry analyst Claudia Imhoff, President & Founder, Intelligent Solutions, and IBM Executive Architect Eberhard Hechler for a discussion of operational MDM and how to reduce time to value by improving integration capabilities within the larger data warehousing ecosystem. The speakers will illustrate the increased consumability, ease-of-use, and integration capabilities of IBM’s data warehousing portfolio –- specifically focusing on integration initiatives around MDM and the data warehouse. Attend this webcast to learn how you can strengthen your MDM deployment and accelerate solution delivery while ensuring consistent usage and deployment patterns of your own data warehousing / IT infrastructure, and discover how IBM can accelerate the design and implementation of your industry specific solutions and service offerings.

Claudia Imhoff & IBM's Eberhard Hechler will highlight a future information-centric topology with integration-based value between operational MDM and Data Warehousing for Analytical Business Intelligence schemas, including IBM's newly released InfoSphere Warehouse Pack for Customer Insight.

Join us live on December 9th, 2010 at 12 pm ET / 9 am PT and get your questions answered during the live Q & A session with our speakers.